Insights
Negotiate smarter with independent seafood market insights in Europe

In a volatile seafood market, timing and knowledge define profitability. With Kontali’s independent seafood price forecasts, production outlooks, and market intelligence, buyers and sellers gain the foresight needed to negotiate confidently and secure better outcomes.
Three ways Kontali strengthens your negotiation outcomes
1. Negotiate with foresight
Knowing what is ahead gives you leverage in every seafood contract discussion.
Contract negotiations require more than intuition. Fluctuations in production volumes, global demand, trade flows, and currency movements can quickly move seafood prices. Kontali combines biological supply modelling, market analytics and expert insights to provide data-driven seafood forecasts – supporting teams in planning and negotiating with precision and lower risk.
2. Trusted insights
Independent, transparent forecasts both buyers and sellers rely on as a fair reference point.
Kontali serves as a neutral reference point for both seafood buyers and sellers. Our forecasts are built on decades of data and transparent methodologies, providing trusted insights that bring clarity and credibility to long-term seafood contracts and spot-market decisions.
3. Smarter data. Stronger deals.
Turn uncertainty into an advantage with production and price forecasts you can act on.
With a clear outlook on production cycles and price development, you can identify market opportunities, mitigate pricing risk, and strengthen your negotiation strategy. It is not about predicting the future — it is about understanding what shapes it.
"We used the platform to negotiate a significant price reduction on our salmon contract last month. The investment paid for itself immediately."
– Procurement Manager, European fast-casual restaurant chain
What you can access
- Short-term (6 months) and long-term (12-18 months) price forecasts
- Forward-looking production and supply forecasts
- Monthly market updates and key trend insights
- Clear analytical commentary written by seafood experts
These insights help buyers and sellers navigate shifting seafood supply and demand, capitalise on market timing, and negotiate stronger commercial terms.

Would you like to know more?
Contact our sales team or book a demo to learn how independent data can strengthen your next seafood negotiation.
FAQ
What is a seafood price forecast and why is it useful for contract negotiations?
A seafood price forecast predicts future market prices based on supply, demand, biological, and macro-economic factors. Buyers and sellers use forecasts to time contracts, benchmark offers, and manage price risk.
How accurate are Kontali's seafood forecasts?
Kontali uses proven biological and economic models supported by decades of seafood data from public and industry sources. Forecast accuracy is strengthened by transparent assumptions, cross-checked market inputs, and continuous updates.
Which species does Kontali cover?
Coverage currently includes Atlantic salmon and other key global aquaculture sectors, with forward-looking supply, price, and trade data, as well as historical data on groundfish and pelagic fish.
How far ahead does Kontali forecast?
We provide short- and long-term price and production outlooks, plus monthly market updates.
Why use independent market data for seafood contract decisions?
Independent forecasts reduce negotiation bias, support internal alignment, and help you evaluate pricing proposals against trusted benchmarks.
Can forecast data support long-term planning beyond contracts?
Yes. Procurement, finance, sales, and production teams use Kontali forecasts for budgeting, investment planning, risk analysis, and strategic market positioning.